Influencer Marketing in a Day
Do you want to take influencer marketing to the next level and make your brand stand out from the crowd?
Influencer marketing has matured into an effective and established medium with proven results. That’s why brands need to constantly level up their efforts, to get ahead of competition, increase reach, and boost branding and sales.
We help brands unleash the reality of their influencer marketing vision and transform it into a viable strategy for an always-on and ever expanding program. And now we’ve created a pressure cooker to shape your strategy and roadmap in just one day, as the digital world changes quicker than ever.
That’s where we come in.
What can you expect?
You come up with your vision,
we come up with the blueprint.
You will spend 8 to 10 hours in a highly intensive collaborative session. Online, or offline in a corona-proof setting. With five experts on strategy, matching and messaging. You will give us a deepdive on what your brand stands for, who your target audience is and tell us your dream. In return, we’ll work out a tailor made approach to partner with influencers that will spread your brand message.
After just one day of analysis, creativity and crunching, the result is a blueprint of your influencer marketing program including the strategy, roadmap and influencer persona to get there. In short, everything that will enable you to scale up and take influencer marketing to the next level along with some first matches.
Vision without action is just a dream
Nelson Mandela
The Team
Our team is an extensive selection of specialists from different areas of expertise.
We will put together a special team for each case, to meet the specific needs of your brand.
The costs of this day are determined by the experts participating that day, starting at €7.500.
Powered by award-winning influencer marketing agency 3sixtyfive, backed by Endeavour Group
John Meulemans
Founder and managing director
Bas Moreau
Founder and managing director
Mikel van den Oord
Visual design specialist
Herwin van den Berg
Strategy and concepts
Jasper Waasdorp
Strategy and concepts
Matthijs Kruijer
Managing director
Anouk Visser
Social Producer 3sixtyfive
Berrit Blok
Managing Director Suepar
Duncan Borsboom
Founder and managing director
Alexander Jong
Platform specialist
Lieke Spijker
Social Producer 3sixtyfive
Rosanne van den Leemkolk
Creative influencer specialist
Cindy Platvoet
Creative influencer specialist
Neville Arents
Creative Director Suepar
Sanne Knobben
Strategic Marketing Director 3sixtyfive
Roeland de Jong
Creative Director
Koen Paul
Art director
Stacey Ladage
Influencer Marketing Specialist 3sixtyfive
Thom van der Wallen
Platform specialist
Steve Zonneveld
Senior design specialist
Gregory Edelenbos
Creative & YouTube Strateeg
Eva Hiensch
Social Producer 3sixtyfive
Vivienne Pickkers
Manager of Operations 3sixtyfive
The Process
In order to strategize your Influencer Marketing Program, we will work through five fundamental stages:
The Process
In order to strategize your Influencer Marketing Program, we will work through five fundamental stages:
Understanding the brand
Getting to know the brand, positioning and competition. Important themes and key ambitions.
Understanding the program opportunity
Influencer insights, best practices and value proposition. Building blocks, dynamics and trends.
Exploring the reality, strategy & influencers
Strategic session with brainstorm. Defining the program’s framework and value proposition. KPI’s along with a 2 year horizon. Defining the Influencer Persona and initial matches. Setup of Brand Dashboard. Touchpoints with other marketing initiatives.
Presenting the program
Roadmap
Summary and Guidelines in Influencer Playbook. Evaluation and dinner.
Follow-up
Recap
Presentation
Deliverables
We commit ourselves to create the most effective blueprint of your strategic influencer marketing program. And we understand that you want to share it with your internal stakeholders, so at the end of our session we will provide you with the following deliverables:
A blueprint of your influencer marketing program Roadmap Influencer persona and influencer matches Dashboard
A Keynote presentation, complying with your company’s branding.